Case Study
Real Estate DevelopersCase Study: Immersive Sales Twin MVP
A Spatial Computing demonstration of the Immersive Sales Twin — Dubai sun studies and real-time material swaps without heavy cloud rendering.
Request the demonstration briefingOutcome signals
- Physically accurate Dubai sun studies
- Real-time material swaps without cloud render farms
- OpenUSD twin DNA retained for operations
Challenge
A luxury developer needed buyers to experience unbuilt units with physically accurate light and finishes — without shipping every variant to a cloud render farm or losing data sovereignty.
Approach
Kraavi staged an Immersive Sales Twin on OpenUSD with spatial computing walkthroughs. Dubai sun studies and material swaps executed locally against a physics-faithful scene graph.
Outcomes
- Live material and lighting adjustments during executive walkthroughs
- Reduced dependency on gated cloud rendering features
- Twin assets retained as durable DNA for later operational use
Watch the demonstration
The MVP film poster above captures the Spatial Computing walkthrough. Request a private briefing to review the full demonstration or schedule an on-site spatial session.
Continue the conversation
Schedule a private Immersive Sales Twin briefing with Kraavi architects.